Dubizzle Launches AI-Powered TruEstimate™ to Boost Investor Confidence Amid Market Uncertainty

DUBAI, UAE: If you’ve ever tried to sell or rent a property in Dubai and wondered whether your asking price was realistic, dubizzle now has an answer for you and it’s backed by real data.

The popular classifieds platform, which has become something of a household name for anyone apartment-hunting or listing in the UAE, has rolled out TruEstimate™ a property valuation tool that tells users what a home is actually worth, not just what someone hopes it’ll sell for.

The tool isn’t entirely new. It was first introduced on sister platform Bayut, where it quietly racked up an impressive adoption rate of over 65%. Now it’s crossed over to dubizzle, putting accurate, data-driven valuations in front of an even wider audience of buyers, sellers, landlords and renters.

So how does it work?

Users plug in a verified property identifier a Title Deed, an Oqood contract, or even a DEWA number and TruEstimate™ generates a personalised report. That report breaks down the estimated sale or rental value, pulls up historical transaction data, rental yield figures, and even shows you what similar properties nearby have recently sold or rented for. It’s the kind of information that, until recently, was largely the domain of agents and developers.

The timing is deliberate. With Dubai’s property market drawing serious attention from international investors, the platform says it wants to cut through the noise and give people a grounded, numbers-based reality check particularly during moments when headlines can unsettle even confident buyers.

As of mid-April 2026, dubizzle’s own platform data suggests the market is holding firm. Property listings in Dubai alone have generated over 17 million impressions, with price variances described as negligible a signal, the company argues, of underlying stability rather than speculation.

“Transparency has always been a big focus for us,” said Haider Ali Khan, CEO of dubizzle and Dubizzle Group MENA. “Expanding TruEstimate™ means more buyers, sellers and renters now have easy access to real market values which ultimately leads to better, more informed property decisions.”

The move also aligns with Dubai’s broader Real Estate Sector Strategy 2033, which has transparency and data accessibility at its core. TruEstimate™ was developed in collaboration with the Dubai Land Department, lending it an official credibility that generic valuation calculators simply can’t match.

For users, access couldn’t be more straightforward. The tool is woven into dubizzle’s homepage, individual listing pages, and the top navigation bar available on both web and app meaning you don’t need to go digging for it. It’s just there, wherever you are in your property search.

In a market where fortunes can turn on the difference between an informed decision and a hopeful guess, that kind of accessibility might matter more than people realise.